At 350life we joined the Closer founding team as contractors very early on as UX/UI design help. Our first job was to get to learn the product and experience it first-hand. That meant going from working remotely while looking like a monster with nobody knowing, to spending 8+ hours per day on camera with the founding team we never met in person. And still looking like monsters. You actually get used to it pretty quickly and it really isn’t that big of a deal!

One of our first assignments was preparing ideas for UI improvements inside the iPad app. After a lot of iterations and seamless collaboration (thank you, Closer), we came up with the revamped room layout that was well received by our users and still exists today (december 2022).

The main thing was the introduction of what we call My bubble. We moved it to the bottom left corner and added all of the most important actions around My video. Users can now use My bubble to look how good (or bad) they look at any given time and:

Apart from that, there was one other thing we did at Closer and that was killing our react.js based website and switch to Webflow.

This gives us the flexibility to iterate at super-sonic speed and even skip the design step if Figma. Why design a Website in Figma if you can do that directly in Webflow and iterate just as fast? Yep, that really is a thing …

In the meantime, we developed the homepage, but also add other subpages where we can educate people on why Closer is something their remote team desperately needs.By choosing the king of no-code in Website development (Webflow, we’re talking about you) we can now easily build a new page in 1 day, publish it and start our marketing efforts.